All the candiates were called and had to get on the Bus with they side advert saying the ""Apprentice"", they had to go upstairs where they recieved a phone call from Sir Alan Sugar who couldnt be there he described their next task. The teams had to develop a TV and press ads for the Amstrad JB 1000 - a 10 CD changer. Paul was Project Manager for Impact and Miriam was Project Manager for First Forte they are both Project Managers for the first time. Both teams had a quick meeting with Alan Sugar son had a meeting with them. Impact was down to only four contestants: Paul, Raj, Saira and Rachel. Raj didn't think much of Paul's management. ""He's all over the place,"" he told Saira. ""I ain't got a clue what's going on."" Paul directed a TV ad featuring a mum and her spotty kid. The kid couldn't act which lead Paul to spend the majoirty of time delevoping the TV ad neglecting the Press campaign. Paul sent Saira and Rachel off to work on the press campaign.
Genres: Reality
Keywords: accounting , advertising , board-meeting , branding , british , business , business-competition , challenges , competition , criticism , design , employment , leadership , management , manufacturing , marketing , negotiation , profit , promotion , research , salesperson