Lord Sugar instructs the candidates to head north to Scotland, meeting at Kelvingrove Art Gallery and Museum in Glasgow, where they are tasked with becoming art dealers, selecting a contemporary artist’s work to sell at their very own gallery event. To top up takings, teams must also make merchandise adorned with their chosen artist’s work. The team that generates the most money from art commission and merchandise sales are the winners.
Genres: Reality
Keywords: accounting , advertising , board-meeting , branding , british , business , business-competition , challenges , competition , criticism , design , employment , leadership , management , manufacturing , marketing , negotiation , profit , promotion , research , salesperson